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An Insider’s View: A Reporter’s Perspective
“How Reporters Decide Which Business Stories to Report”
For entrepreneurs today, being media savvy is key to getting word out about your company. Everyone can agree that it is very difficult for entrepreneurs to get on the “radar” screen of the media.
Our panel An Insider’s View: A Reporter’s Perspective will give the audience participants a “behind the scenes” look as to how reporters decide which stories to report. You will also learn how to get your company noticed by reporters along with understanding the role that media can play in helping to get word out about your company.
|6:15 pm||Panel Discussion|
|Moderator:||Katherine Scarrow (Report on Small Business Editor, Globe and Mail)
|Panelists:||Amber Kanwar (Anchor/Reporter, The Business News Network (BNN)
Matt Hartley (Editor Financial Post Tech Desk)
Erin Bury (CTV Contributor, Managing Director 88 Creative)
Darrell Etherington (Staff Tech Writer Techcrunch)